Friday August 29/2008

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Real-Life Example 1

Client: Raw Perfection Ltd

Brief: Our client wanted a microsite (small website) to showcase a nutritional supplement. The product, Greens for Life, contains large amounts of health-giving fruits and vegetables which help alkalize the body. The website was to be used in conjunction with an advertising campaign both on-line and in print.

Solution: We constructed a small 1 page website with a clean layout and spacing which links to the shopping cart for orders. The large amount of information the client wanted to convey was broken down into blocks for ease of reading. Bullet points highlight key information and a minimal use of images ensures fast page loading. A bolt-on shopping cart (PHP Cart) was used which is a suitable solution for freestanding websites. Payments is taken through the clients PayPal account.

Comments: This combination of a small microsite and lightweight cart has given the client the ability to sell online fast for a very reasonable outlay. The ability to take online orders and payment 24 hours a day means the cost of the project will be recovered in a short timeframe. As the site is only selling 2 products, a larger database driven shop was unnecessary. The client takes payment by credit/debit card through their account through PayPal which is more suited to the small or new trader. This project was conceived and finished in under a week. As the client has a hosting account with WebFusion they can easily expand to a larger solution as their business continues to grow.

Clients Feedback: "When I first started to work with Ecommerce-Help I was unclear exactly how to take my business forward. I had a website for my first book Raw Perfection but the site didn’t really generate many sales and it was clear to them that although my knowledge was second to none in the area of health and nutrition, that didn’t make any difference to the reality of creating, running and developing a successful online business. I was a little overwhelmed with the amount of information I received initially, but in a way that really woke me up to what was possible. I was so excited by their ability to move fast and map out a plan for my online business. Everything made sense and I immediately began working with them to develop my ideas along with the vision they had for me. Without their help I’d never be in the position I am only 1 year later. I now run my business full time and can’t thank Ecommerce-Help enough. I know it’s so easy to ignore testimonials but it’s such a pleasure to write one and mean it from the bottom of my heart – thank you Ecommerce-Help for having the vision, being able to communicate it, and being able to implement it in such a short period of time". Mike Nash - MD, Raw Perfection Ltd.

Greens for Life 1 Page Micro Site


Linked PHP Shopping Cart




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